Three grades.
Explained honestly.
Every piece we sell is offered in up to three grades. The model is the same — what changes is how it is made: the materials, the precision of the moulds and the finishing. That is what the price difference pays for, nothing else.
Standard
Watches from £139
Made using common manufacturing techniques on the market. The look is right and the style is right — this grade suits you if you focus on appearance, everyday wear and taking photos, and want the model without paying for fine detail work you will never look at closely.
Best for: everyday style, a first piece, trying a model before committing more.
Replica
Watches from £299
Offers improvements in appearance details, mould precision and overall craftsmanship. The dial printing, the alignment, the weight and the finishing are all worked to a higher standard — generally, it is difficult to tell the difference without comparing it side by side with the original under a magnifying glass.
Best for: the closest look and feel for the money; our most chosen grade.
Custom
Watches from £599
Made to order according to specific requirements, with further refinements to materials, components and craftsmanship within the limits of actual supply capabilities. Generally, differences are difficult to detect without taking the watch apart for inspection. Because each piece is made to order, tell us what matters to you before we confirm the price and timing.
Best for: collectors who want the highest refinement a piece can be made to.
Side by side, in words
| Standard | Replica | Custom | |
|---|---|---|---|
| How it is made | Common manufacturing techniques | Refined moulds, closer tolerances | Made to order, refined materials & components |
| Details | Appearance first | Detail accuracy a clear step up | Highest refinement within supply |
| Watches from | £139 | £299 | £599 |
| Best for | Style & photos | Closest look & feel | Collectors |
One honest note: we show one reference video per model, not one per grade. The differences live in materials and finishing, which a video cannot show fairly — so we describe them here in words, and the exact material and configuration of each grade is listed on every product page and confirmed with you before payment.
The same, whichever grade you choose
- QC approval — photos and a video of your actual piece, sent within 24–48 hours of payment. Nothing is dispatched until you approve them.
- Tracked delivery — a special channel for valuable pieces, tracked at every step (UK typically 10–14 days).
- 14-day returns from delivery, and a 12-month movement warranty on watches.
- Member points & referral rewards apply in exactly the same way on every grade.
- Prices include delivery — the total is confirmed with you before you pay anything.